Pool Spa Patio Expo — Conference Schedule
November 14–19, 2026
* Room locations are accurate at press time but are subject to change. Please visit poolspapatio.com for the latest information.
November 14
8 a.m. – 5 p.m.
Certified Pool & Spa Maintenance Specialist (CMS®) (3-Day Course)
Room: 208
GENESIS® C201: Construction School: Concrete Pools (3-Day Course)
Room: 206
GENESIS® D180: Drawing for Professionals (2-Day Course)
Room: 211
GENESIS® D211: Elements of Design (2-Day Course)
Room: 221
November 15
8 a.m. – 5 p.m.
Certified Pool & Spa Maintenance Specialist (CMS®) (3-Day Course)
Room: 206
Certified Pool & Spa Operator (CPO®) (2-Day Course)
Room: 217
GENESIS® C201: Construction School: Concrete Pools (3-Day Course)
Room: 208
GENESIS® D180: Drawing for Professionals (2-Day Course)
Room: 211
GENESIS® D211: Elements of Design (2-Day Course)
Room: 221
OSHA 10 in General Industry for Pool Pros (2-Day Course)
Room: R04
12 p.m. – 5 p.m.
Registration and Badge Pickup
Room: B1 Lobby
November 16
8 a.m. – 12:45 p.m.
OSHA 10 in General Industry for Pool Pros (2-Day Course)
Room: R04
8 a.m. – 5 p.m.
Certified Pool & Spa Maintenance Specialist (CMS®) (3-Day Course)
Room: 206
Certified Pool & Spa Operator (CPO®) (2-Day Course)
Room: 217
GENESIS® C201: Construction School: Concrete Pools (3-Day Course)
Room: 208
GENESIS® D330: Comprehensive Aquatic Design: Where Water, Wellness & Architecture Meet
Room: 211
National Plasterers Council Start-Up Technician Certification Course
Room: R06
NPC: Clase de Certificación de Puesta en Marcha
Room: R07
Quality Shotcrete for Pools—Know It Demand It: Presented by the American Shotcrete Association
Room: R05
Registration and Badge Pickup
B1 Lobby
The Pool and Hot Tub Business Playbook
Room: 221
12 p.m. – 4 p.m.
Women of Water (WOW)—Reading the Room: The Intelligence That Elevates Every Interaction
Room: Rivergate
5 p.m. – 7 p.m.
PHTA Awards of Excellence
The Great Hall A-B
November 17
7 a.m. – 5:30 p.m.
Registration and Badge Pickup
B1 Lobby
8 a.m. – 9 a.m.
360 Store Check-Up: Fix What’s Broken, Elevate What Works and Wow Every Customer!
Room: 208
Building the Next Generation of Pool People: How to Attract, Develop, and Keep Young Talent in the Pool Industry
Room: 206
GENESIS® C243: Cracking the Code: What Builders Need to Know About Compliance, Inspections, and Avoidable Jobsite Mistakes
Room: 217
GENESIS® D253: Hardscape That Supports the Pool: Materials, Transitions, Drainage, and Detailing That Improve Performance and Aesthetics
Room: 211
GENESIS® S165: Leak Detection: The Hidden Profit Center in Your Business
Room: 221
Seconds to Win: The Science of High Performing Teams
Room: 231
8 a.m. – 12 p.m.
National Plasterers Council Start-Up Technician Recertification Course
Room: R06
9:15 a.m. – 10:15 a.m.
Day One Keynote: Dive Into PHTA’s National Consumer Awareness Campaign
The Great Hall A-B
10:30 a.m. – 5 p.m.
EXPO HALL HOURS
10:50 a.m. – 12:35 p.m.
Pool Nation Hands-On Tuesday: Automation – Setting Up and Servicing The Attendant
Pool Nation Hands-On Tuesday: Heaters and Heat Pumps – Sizing, Startup, and Diagnostics for Pool Heaters
Pool Nation Hands-On Tuesday: Stop Guessing With Pumps – Sizing, Setup, and Service Done Right
11 a.m. – 11:45 a.m.
Decks Done Right: Footings, Post Bases, and Beams
Decks Done Right – Booth #3437
GENESIS® D331: Designing for Buildability: Turning Great Concepts into Permittable, Profitable Projects
GENESIS Solution Center – Booth #1307
Investor Summit: State of the Union: Capital, Consolidation & the M&A Landscape – Day 1
PSP Expo Stage – Booth #2845
11 a.m. – 12 p.m.
Designing with Elevation: A Complete Guide to Grading and Site Design
Room: 211
GENESIS® B122: The Exit Is the Strategy: Succession Planning for Pool, Spa, and Outdoor Living Businesses
Room: 206
GENESIS® D214: Signature Mindreading Method for Understanding Ultra High-End Clients
Room: 217
PHTA: Inspect with Confidence: Better Equipment, Safety, and Condition Assessments on Every Service Visit
Room: 221
What a Real Marketing System Looks Like (And What You Actually Need in Place)
Room: 231
12 p.m. – 12:45 p.m.
PHTA: Marketing That Converts – Building Smarter Customer Journeys with Automation, Follow-Up, and Better Data
GENESIS Solution Center – Booth #1307
1 p.m. – 1:45 p.m.
Decks Done Right: On-line Building Resources
Decks Done Right – Booth #3437
PHTA: Hiring to Keep – Onboarding, Training, and Retention Systems That Actually Work
GENESIS Solution Center – Booth #1307
Powered by the Outdoor Smart Home: The Low Voltage Technology Opportunities for Outdoor Living Professionals
Outdoor Living Stage – Booth #2701
1 p.m. – 2 p.m.
Beyond the Bubbles: The Critical Role of Chemistry in Hot Water Spas
Room: 221
Building a Better than Great Design Career: Lessons from My Journey
Room: 211
Equipping Your Team with AI: Building the Team That Gets It Right the First Time
Room: 206
GENESIS® D277: Architecture Meets Landscape: Coordinating Structures, Planting, and Shapes for More Cohesive Outdoor Rooms
Room: 217
How to Fill Your Schedule With High-Value, High-Profit Outdoor Living Projects
Room: 231
1:15 p.m. – 3 p.m.
Pool Nation Hands-On Tuesday: Automation – Setting Up and Servicing The Attendant
Pool Nation Hands-On Tuesday: Heaters and Heat Pumps – Sizing, Startup, and Diagnostics for Pool Heaters
Pool Nation Hands-On Tuesday: Stop Guessing With Pumps – Sizing, Setup, and Service Done Right
2 p.m. – 2:45 p.m.
Decks Done Right: Ledgers
Decks Done Right – Booth #3437
GENESIS® D317: Why is Quiet Luxury the Latest Design Trend for Wealthy Clients?
GENESIS Solution Center – Booth #1307
Scaling Smarter: Using AI, Automation & Better Tech to Get Your Nights and Weekends Back
PSP Expo Stage – Booth #2845
2:15 p.m. – 3:15 p.m.
4 Words that Doubled My Sales
Room: 231
Boosting Efficiency & Profitability: Advanced Techniques for Modern Pool Care
Room: 221
Building a Rockstar Pool Service Team: Lessons from a 40% Margin, Low-Turnover Operation
Room: 206
Landscaping Around Swimming Pools: Designing Beauty Without Creating Problems
Room: 211
PHTA: The Service-to-Retail Handoff: How Stores Create Lifelong Customers After Installation
Room: 208
Shotcrete – The Good, the Bad,
and Ugly
Room: 217
3 p.m. – 3:45 p.m.
Decks Done Right: Lateral Connections, Joists, Joist Hangers
Decks Done Right – Booth #3437
Next Generation Pool and Spa Automation
GENESIS Solution Center – Booth #1307
Why Great Deck Pros Aren’t Getting Found, and How to Become the Company AI
Outdoor Living Stage – Booth #2701
3:15 p.m. – 5 p.m.
Pool Nation Hands-On Tuesday: Automation – Setting Up and Servicing The Attendant
Pool Nation Hands-On Tuesday: Heaters and Heat Pumps – Sizing, Startup, and Diagnostics for Pool Heaters
Pool Nation Hands-On Tuesday: Stop Guessing With Pumps – Sizing, Setup, and Service Done Right
4 p.m. – 4:45 p.m.
Decks Done Right: Railings and Stairs
Decks Done Right – Booth #3437
From First Click to Final Walkthrough — What a World-Class Customer Experience Actually Looks Like
Outdoor Living Stage – Booth #2701
4 p.m. – 5 p.m.
INSIDE OUT: A Roadmap for Women to Build Confidence, Capability, Connections & Career Visibility
PSP Expo Stage – Booth #2845
6 p.m. – 8 p.m.
Welcome Party
Generations Hall
November 18
7:30 a.m. – 5 p.m.
Registration and Badge Pickup
B1 Lobby
8 a.m. – 9 a.m.
AI 101 for Deck Builders: Practical Tools to Design, Sell, and Run a Smarter Deck Business
Room: 231
GENESIS® C234: Plaster and Start-Up Chemistry: Protecting Surface Quality from Day One
Room: 217
GENESIS® C416: Lessons from the Field: Project Profiles in High-End Residential Pool Construction
Room: 211
PHTA: Showroom to Sold: Display and Design Choices That Increase Buyer Confidence and Close Rates
Room: 208
Solving the Top Four Pool Problems: Practical Strategies for Clear, Clean, and Trouble-Free Water
Room: 221
The Right Video for the Right Job: What Pool Builders, Service Companies, and Hot Tub Retailers Should Be Creating Now
Room: 206
9:15 a.m. – 10:15 a.m.
Day Two Keynote: Unlocking Collaboration Through Improv
Room: The Great Hall A-B
10:30 a.m. – 5 p.m.
EXPO HALL HOURS
10:50 a.m. – 12:35 p.m.
Pool Nation Hands-On Wednesday: Automation – Setting Up and Servicing The Attendant
Pool Nation Hands-On Wednesday: Heaters and Heat Pumps – Sizing, Startup, and Diagnostics for Pool Heaters
Pool Nation Hands-On Wednesday: Stop Guessing With Pumps – Sizing, Setup, and Service Done Right
11 a.m. – 11:45 a.m.
A Growth Blueprint for Small Business: From Referrals to Paid Advertising
Outdoor Living Stage – Booth #2701
Decks Done Right: Alternative Building Materials
Decks Done Right – Booth #3437
PHTA: Risk, Readiness, and Revenue: Turning Insurance into a Business Advantage
GENESIS Solution Center – Booth #1307
Step-by-Step: How to Convert Pools from Range Chemistry to LSI
PSP Expo Stage – Booth #2845
11 a.m. – 12 p.m.
Automate & Dominate: Utilizing AI to Build High-Converting Sales Funnels
Room: 206
GENESIS® C314: Deck, Coping, and Tile: Coordinating Critical Details That Elevate the Entire Project
Room: 211
GENESIS® D346: Lighting the Masterpiece: Designing Illumination for Safety, Mood, and Visual Impact
Room: 217
How to Build a Scalable Outdoor Living Business Without Working 100 Hours a Week
Room: 231
PHTA: Labor Management in Service Operations: Hiring, Training, and Retaining Reliable Field Teams
Room: 221
The 90-Day Dealer Growth Playbook: What to Do (and When) to Drive Showroom Traffic
Room: 208
11:30 a.m. – 1 p.m.
IHTA Lunch & Learn: Power Up Your Business, Strengthen the Industry
Room: Rivergate
12 p.m. – 12:45 p.m.
GENESIS® D238: Quick and Practical Pool Design: Better Design in Less Time
GENESIS Solution Center – Booth #1307
1 p.m. – 1:45 p.m.
Decks Done Right: Corrosion & Pressure Treated Wood
Decks Done Right – Booth #3437
From Finland with Wellness: Integrating Authentic Sauna & Thermal Cycles into Outdoor Living
Outdoor Living Stage – Booth #2701
GENESIS® D329: Backyard Master Planning: Designing Outdoor Spaces That Work as One Cohesive Environment
GENESIS Solution Center – Booth #1307
Investor Summit: Building a Business Buyers Love (Even if You Never Sell) – Day 2
PSP Expo Stage – Booth #2845
1 p.m. – 2 p.m.
AI as Your Field Resource: Sharper Diagnostics on Every Service Call
Room: 221
GENESIS® C296: Remodels Without Regret: How to Scope, Sequence, and Sell High-Value Renovation Projects
Room: 217
How Pool Service Companies Compete, Grow, and Protect Value in a Changing Market
Room: 206
How to Price Outdoor Living Projects for Profit Without Guesswork
Room: 231
1:15 p.m. – 3 p.m.
Pool Nation Hands-On Wednesday: Automation – Setting Up and Servicing The Attendant
Pool Nation Hands-On Wednesday: Heaters and Heat Pumps – Sizing, Startup, and Diagnostics for Pool Heaters
Pool Nation Hands-On Wednesday: Stop Guessing With Pumps – Sizing, Setup, and Service Done Right
2 p.m. – 2:45 p.m.
15 Marketing Must Haves for Pool & Spa Companies
PSP Expo Stage – Booth #2845
Decks Done Right: Footings, Post Bases, and Beams
Decks Done Right – Booth #3437
IHTA: Sales Conversations That Close – Turning Walk-Ins, Web Leads, and Repeat Clients into Better Revenue
GENESIS Solution Center – Booth #1307
Medical Benefits of Hydrotherapy and How Prescriptions Help Clients Save Hundreds While Choosing Higher-Quality Equipment
Outdoor Living Stage – Booth #2701
2:15 p.m. – 3:15 p.m.
PHTA: Beyond the Hiring Crisis: Practical Solutions to Labor Challenges in Pool and Hot Tub Businesses
Room: 217
Route Smarter, Lead Better: Building an Efficient and Motivated Service Team
Room: 221
The End of Endless Estimates: How Outdoor Living Contractors Can Break the Cycle of Working for Free
Room: 231
The Revenue You’re Leaving Behind: How to Grow Service, Maintenance, and Repeat Sales
Room: 206
3 p.m. – 3:45 p.m.
Decks Done Right: Ledgers
Decks Done Right – Booth #3437
WAVE: Launching Your Leadership: Real Talk + Rapid Connections in the Pool & Hot Tub Industry
GENESIS Solution Center – Booth #1307
3 p.m. – 4 p.m.
Leading the Way: Women Shaping the Future of Deck & Outdoor Living
Outdoor Living Stage – Booth #2701
Million Dollar Pool Design Challenge
PSP Expo Stage – Booth #2845
3:15 p.m. – 5 p.m.
Pool Nation Hands-On Wednesday: Automation – Setting Up and Servicing The Attendant
Pool Nation Hands-On Wednesday: Heaters and Heat Pumps – Sizing, Startup, and Diagnostics for Pool Heaters
Pool Nation Hands-On Wednesday: Stop Guessing With Pumps – Sizing, Setup, and Service Done Right
4 p.m. – 4:45 p.m.
Decks Done Right: Lateral Connections, Joists, Joist Hangers
Decks Done Right – Booth #3437
4:15 p.m. – 5 p.m.
Close Fast, Price Smart: Estimating That Protects Your Profit
Outdoor Living Stage – Booth #2701
November 19
7:30 a.m. – 2 p.m.
Registration and Badge Pickup
B1 Lobby
8 a.m. – 9 a.m.
AI for Deck Builders: Automating Marketing, Lead Generation, and Operations
Room: 231
DOT Materials of Trade: Avoid Fines and Liability in Pool Chemical Transport
Room: 221
GENESIS® C332: Steel, Shotcrete, and Structural Coordination: Field Decisions That Affect Quality, Performance, and Schedule
Room: 211
PHTA: Selling Wellness, Not Just Equipment: Modern Hot Tub Sales Strategies for Today’s Buyer
Room: 208
What Top Pool Companies Do Differently: Data-Driven Insights from Thousands of Service Pros
Room: 206
9 a.m. – 10 a.m.
Your Pool Route Is Full – So, Why Aren’t You Making Money? How to Find Your True Cost of Service and Stop Losing Profit
9:15 a.m. – 10:15 a.m.
A Bonus System that Works
Room: 231
Basic Hot Tub Diagnoses 101
Room: 221
GENESIS® D206: Only Changing Materials? Yes, Design Can Make or Break Your Cosmetic Remodel
Room: 211
PHTA: Profit First, People Always: Operating a Healthier Pool & Spa Business in a Volatile Market
Room: 206
The New American Dream: What Today’s Consumers Want, What Closes the Deal, and How Winning Brands Are Responding
Room: 208
10:15 a.m. – 11:15 a.m.
Turning Difficult Conversations into Better Business Results: The Conversations You’re Avoiding Are Costing You Money
10:30 a.m. – 11:30 a.m.
5 Ways To Make Your Small Business More Successful
Room: 231
From Eyesore to Engineered: Modern Equipment Pad Design
Room: 221
PHTA: What Good Service Managers Measure: KPIs, Accountability, and Field-Team Coaching
Room: 211
Preparing Your Pool Business for a Successful Exit
Room: 206
10:30 a.m. – 2 p.m.
EXPO HALL HOURS
11 a.m. – 11:45 a.m.
Decks Done Right: Railings and Stairs
Decks Done Right – Booth #3437
GENESIS® D254: Architecture, Wellness & Materiality: How These Topics Influence The Outdoor Living Design World
PSP Expo Stage – Booth #2845
IHTA: Winning with Wellness – How Today’s Wellness Shopper Is Reshaping our Sales Opportunities
GENESIS Solution Center – Booth #1307
12 p.m. – 12:45 p.m.
GENESIS® C313: The ASR Issue: The History and Latest Methods to Combat Concrete Cancer
GENESIS Solution Center – Booth #1307
12:30 p.m. – 1:15 p.m.
Decks Done Right: Ledgers
Decks Done Right – Booth #3437
1 p.m. – 1:45 p.m.
AI & Social Media Mastery: Boost Your Productivity and Professional Presence
Outdoor Living Stage – Booth #2701
Investor Summit: Lessons from the Other Side: An Owner-to-Owner Conversation – Day 3
PSP Expo Stage – Booth #2845
1:30 p.m. – 2:45 p.m.
Managing Workload and Avoiding Burnout: Practical Strategies for Staying Productive, Focused and Effective
3 p.m. – 4:45 p.m.
The Financial Numbers Every Pool Business Owner Needs to Understand: Revenue, Profit, and Cash, and What Each One Is Actually Telling You
