February 13 2015 Table of Contents

Featured
Quality First Quality First

An executive shows how technology and a well-defined staff structure help maintain high standards Read more

Family, Plaster and the NPC Chair Family, Plaster and the NPC Chair

When NPC Chair Dave Schilli takes something on, it’s serious Read more

Add Music to the Store Add Music to the Store

Up the experience of the store by playing effective background music Read more

Should Pool Retailers Try Scent Marketing? Should Pool Retailers Try Scent Marketing?

Evoking emotion with an ambient store scent is one technique businesses might use to increase their bottom lines Read more

A Balancing Act Reflections A Balancing Act

Last November at the pool show, I had a chat with Dustin Watters of Watters Aquatech Pools in Las Vegas. Read more

Give a Dog a Bone Shaped Pool Give a Dog a Bone Shaped Pool

Dogs dig the pooch pool at daycare facility Read more

Ex-NFL Player Backs New Company Ex-NFL Player Backs New Company

Former Tennessee Titan sees opportunity in the pool industry Read more

Lonza Dealers Pitch In for School Project Lonza Dealers Pitch In for School Project

Lonza's latest humanitarian effort breathes new life into an aging school building Read more

Model Store Unveiled  at PoolCorp Summit Model Store Unveiled at PoolCorp Summit

Dealers were able to see the newest ideas for presentation and store flow Read more

Chicago to Upgrade Public Aquatics Centers Chicago to Upgrade Public Aquatics Centers

The creative funding model could be used for other municipalities seeking upgrades Read more

Service Tax Bill Emerges in California Service Tax Bill Emerges in California

This is the second attempt in three years to pass a sales tax on services. It comes in response to the changing economy. Read more

Top 50 Builder Buys L.A. Spas Stores Top 50 Builder Buys L.A. Spas Stores

The purchase comes after the December sale of L.A. Spas to MAAX Spas Industries Corp. Read more

Louisiana Expands Pump Rebate Program Louisiana Expands Pump Rebate Program

Statewide initiative could boost sales of variable-speed pumps Read more

Florida Inspection Changes Cause Safety Concerns Florida Inspection Changes Cause Safety Concerns

Inspectors would have little to enforce if proposed changes go into effect Read more

Industry Association Hires, Promotes Industry Association Hires, Promotes

Two staff changes were made at the national level Read more

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