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Sales/Marketing

Pools and the Economy: An Outlook for Q4 and How to Adjust to a Shifting Market
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Pools and the Economy: An Outlook for Q4 and How to Adjust to a Shifting Market

A Q&A with Carla Barrera, director of business development and elite services at... More

Tags: Customer Satisfaction, Pools, Business, Economic Conditions, Spas
Brought to you by Lyon Financial
Spa Accounting Software: Must-Have Features for Busy Retailers
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Spa Accounting Software: Must-Have Features for Busy Retailers

Invest in Spa Software now and be ready for next season. More

Tags: Business, Technology, Customer Service, Spas, Retailing
Brought to you by RB Retail & Service Solutions
Warranty Tracking
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Warranty Tracking

Finding additional profits at the end of the pool season. More

Tags: Technology, Customer Service, Best Practices, Maintenance
Brought to you by RB Retail & Service Solutions
What is Experiential Retail, Really?
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What is Experiential Retail, Really?

And can I compete? More

Tags: Customer Satisfaction, Business, Customer Service, Marketing
Brought to you by Bullfrog Spas
Selling the Alternatives, Part 2: UV
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Selling the Alternatives, Part 2: UV
By Rebecca Robledo

Ultraviolet sanitizing systems are gaining steam in the residential swimming pool... More

Tags: Recreational Water Illnesses, Maintenance, Water Quality, Marketing, Sales
Never Let Ego Marketing Distract You From Putting Consumers’ Needs First
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Never Let Ego Marketing Distract You From Putting Consumers’...
Tags: Business, Marketing, Sales
Realty Broker Shows Pool Values in Major Metros
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Realty Broker Shows Pool Values in Major Metros
By Rebecca Robledo

Redfin studied 20 areas where pools have a significant presence. More

Tags: Business, Economic Conditions, Economics, Real Estate Brokers, Marketing
Check Out This Trailer-Turned-Swimming-Pool
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Check Out This Trailer-Turned-Swimming-Pool
Tags: Pools, Design, Designers, Social Media, Swimming Pool Design
What Should You Do When Clients Begin Fighting During a Sales Call?
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What Should You Do When Clients Begin Fighting During a Sales...
Tags: Business, Sales
Google Seeks Retail Partners in Battle Against Amazon
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Google Seeks Retail Partners in Battle Against Amazon
By Rena Goldman

The technology company launched a new program, allowing retailers to list products... More

Tags: Manufacturers, Technology, Business, Products, Marketing
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What's New in Your Store?

What's New in Your Pool & Spa Store, Josh Kemerling?

A fresh interior design sets the newest Georgia Spa Co. location apart from the pack.

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What’s New in Your Pool & Spa Store, Zac Nicklas?

Store renovations and a new e-commerce site have been keeping this new...

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What's New in Your Pool & Spa Store, Jessica Harkins?

Things are looking good for this pool retailer's inaugural year.

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