Chemical supplier Sigura will hold its first virtual customer training event for its dealer-direct channel.

Called Virtual Aquanology 2020, it will take place Oct. 14-15.

Usually held as an in-person event every other year, it moves online in light of the global pandemic.

Exclusive to Sigura dealer-direct customers, Virtual Aquanology 2020 will feature five sessions that address a range of topics, including retail design, new choices for today’s consumers, building on a season’s success, e-commerce and other essential marketing tools. Attendees will be eligible for continuing education credits from the Pool & Hot Tub Alliance. ClearCare dealers committed to Sigura brands and programs will receive a ClearFund credit for every employee who attends the live events.

Sigura direct dealers can register at

Innovative Water Care, dba Sigura, offers several pool-chemical brands, including poolife Exclusive Pool Care Collection, BAQUACIL, Pool Breeze, Brilliance for spas, BAQUA spa, GLB and Leisure Time.