The organizers and sponsors of the International Pool | Spa | Patio Expo will return their Spa Retailer VIP program and will add a similar program for qualifying high-volume pool builders who attend the conference and expo.
This year VIPs will receive free expo registration; access to an exclusive lounge with free Wi-Fi and refreshments; express on-site badge pickup; use of a private meeting space, and access to VIP lines and areas at certain events.
Last year’s retail VIP program attracted 180 high-volume spa dealers, according to Informa, the firm that owns and manages the event. Builders qualify based on annual revenue and other criteria.
Of the VIPs, 25 spa retailers and 25 pool builders will be named Hosted Buyers. These attendees will also receive up to two complimentary nights at a hotel during the event, along with a free Conference Super Pass.
For more information, contact Justin Childs at justin.childs@informa.com.
