SATURDAY, NOV. 7
8 a.m. - 5 p.m.
Construction 401: Advanced Watershape Construction — Day 1 of 3
Speakers: Greg Andrews; Paolo Benedetti, SWD; Terry Brannon, PE; William Drakeley, SWD; David Peterson, PE, SWD; Skip Phillips, SWD; Les Reed, Kevin Ruddy, SWD
Track: Genesis Education
Code: G01; 2.4 IACET CEUs
Design 101: Introduction to Perspective Drawing
Speaker: Michael Nantz, SWD
Track: Genesis Education
Code: G02; 0.8 IACET CEUs/ 8 PDH
8 a.m. - 5:30 p.m.
APSP Certified Service Technician Course
Speaker: Frank Goldstein, CBP, CSP
Track: APSP Education
Code: CST
APSP Pool & Spa Construction Course
Speaker: Rick English, CBP
Track: APSP Education
Code: PSCC
5 - 8 p.m.
NSPF Certified Pool-Spa Operator (CPO), Basic Course- Day 1 of 3
Speakers: Phil Reynolds, Gary Daniel, Mark Pabst
Track:Certifications/Licensing, Additional Education
Code: CPO
SUNDAY, NOV. 8
7:30 a.m. - 6:30 p.m.
NSPF Certified Pool-Spa Operator (CPO), Basic Course- Day 2 of 3
Speakers: Phil Reynolds, Gary Daniel, Mark Pabst
Track: Certifications/Licensing
Code: CPO
8 a.m. - 5 p.m.
Construction 401: Advanced Watershape Construction- Day 2 of 3
Speakers: Greg Andrews; Paolo Benedetti, SWD; Terry Brannon, PE; William Drakeley, SWD; David Peterson, PE, SWD; Skip Phillips, SWD; Les Reed, Kevin Ruddy, SWD
Track: Genesis Education
Code: G01; 2.4 IACET CEUs
8 a.m. - 5:30 p.m.
APSP Certified Service Technician Course
Speaker: Frank Goldstein, CBP, CSP
Track: APSP Education
Code: CST
Design 231: Color Theory & Its Application- Day 1 of 2
Speaker: Feras Irikat
Track: Genesis Education
Code: G03; 1.6 IACET CEUs
Design 412: Advanced Design Skills- Day 1 of 2
Speaker: Kate Wiseman
Track: Genesis Education
Code: G04; 1.6 IACET CEUs
Engineering 311: Advanced Fluid Engineering- Day 1 of 2
Speaker: David Peterson, PE, SWD
Track: Genesis Education
Code: G05; 1.6 IACET CEUs
MONDAY, NOV. 9
7:30 a.m. - 6:30 p.m.
NSPF Certified Pool-Spa Operator (CPO), Basic Course- Day 3 of 3
Speakers: Phil Reynolds, Gary Daniel, Mark Pabst
Track: Certifications/Licensing, Additional Education
Code: CPO
8 a.m. - 5 p.m.
Construction 401: Advanced Watershape Construction- Day 3 of 3
Speakers: Greg Andrews; Paolo Benedetti, SWD; Terry Brannon, PE; William Drakeley, SWD; David Peterson, PE, SWD; Skip Phillips, SWD; Les Reed, Kevin Ruddy, SWD
Track: Genesis Education
Code: G01; 2.4 IACET CEUs
Design 231: Color Theory & Its Application- Day 2 of 2
Speaker: Feras Irikat
Track: Genesis Education
Code: G03; 1.6 IACET CEUs
Design 412: Advanced Design Skills- Day 2 of 2
Speaker: Kate Wiseman
Track: Genesis Education
Code: G04; 1.6 IACET CEUs
Engineering 311: Advanced Fluid Engineering- Day 2 of 2
Speaker: David Peterson, PE, SWD
Track: Genesis Education
Code: G05; 1.6 IACET CEUs
8 a.m. - 5:30 p.m.
APSP Certified Service Technician Course
Speaker: Frank Goldstein, CBP, CSP
Track: APSP Education
Code: CST
1:30 - 4:30 p.m.
NPC Start-Up Recertification Course
Speaker: Greg Garrett
Track: Certifications/Licensing, Additional Education
Code: NPCR
TUESDAY, NOV. 10
8 - 9:45 a.m.
Design 221: Water in Architecture
Speaker: Helena Arahuete
Track: Genesis Education
Code:TU01; 0.2 IACET CEUs
Engineering 251: Model Aquatic Health Code- Design & Construction Section
Speaker: Scott Hester, PE
Track: Genesis Education, Builder
Code: TU02; 0.2 IACET CEUs
Business 208: 10 Ways to Crush the Competition
Speaker: Brian Van Bower, SWD
Track: Genesis Education, General Business
Code: TU03; 02. IACET CEUs
How to Make 50K a Year Without Digging a Hole: The Art of Selling the Backyard Experience
Speaker: Tony Rodriguez
Track: Backyard Living
Code: TU04
Healthy Water Requirements: Advanced Chemistry
Speaker: Ellen Meyer
Track: Service
Code: TU05
Follow-Up and Repeat Sales ... The Key to Success
Speaker: Darren Jordison
Code: TU06
Find, Hire and Retain Motivated Workers
Speaker: Brad Humphrey
Track: General Business
Code: TU07
How to Use Organic Marketing to Grow your Brand
Speaker: Allan Curtis
Code: TU 08
8 a.m. - 5 p.m.
National Plasterers Start-Up Certification
Speaker: Greg Garrett
Track: Certifications/Licensing, Additional Education
Code: NPCR
10 a.m. – 5 p.m.
Exhibit Hours
1:30 - 2:30 p.m.
Using Houzz to Showcase your Business and Communicate with Clients (Panel Discussion)
Speaker: David Mayer
Track: Special Events
Code: HOU
2 - 5 p.m.
APSP Certified Building Professional (CBP) and Certified Service Technician (CST) Exams
Track: APSP Education
Code: Exam
3:30 - 5 p.m.
Self-Contained Spa Installation & Design
Speaker: Juliet Phelps
Track: Builder
Code: TU09
Refresh & Repeat ... 10 Secrets to Keeping Your Stores New & Exciting
Speaker: Linda Cahan
Track: Retail
Code: TU10
Managing a Multigenerational Workforce
Speaker: Jon Goldman
Track: General Business
Code: TU11
Technically Speaking: Variable-Speed Pumps
Speaker: Ben Honadel
Track: Service
Code: TU12
Effective Leadership Skills for Contractors
Speaker: Brad Humphrey
Track: General Business
Code: TU 13
5:30 - 7:30 p.m.
Welcome Party
Advance registration required; free for conference registrants; $60 admission, Expo-only registrants
Location: LIGHT Nightclub, Mandalay Bay Hotel & Casino
WEDNESDAY, NOV. 11
8 – 9:30 a.m.
Engineering 391: Passive Solar Systems for Pools
Speaker: Jim Backman
Track: Genesis Education, Service
Code: WE01; 0.2 IACET CEUs
Revenue Through Relationships
Speaker: Troy Hazard
Track: General Business
Code: WE02; 1.5 hours
Hot Water Chemistry & Testing
Speaker: Wayne Ivusich
Track: Service
Code: WE03
Get Found Online! How to Manage, Control & Increase your Online Visibility
Speaker: Aimee Duffy
Track: General Business
Code: WE04
The 10 Keys to Retail Store Success
Speakers: Christy Horton, Matt Gohlke
Track: Retail
Code: WE05
Advanced Project Design: From Ergonomics to Energy Efficiency –
Get the Details Perfect
Speaker: Barry Justus
Track: Builder
Code: WE06
How Interior Design Influences Outdoor Design
Speaker: Christopher Grubb
Track: Backyard Living
Code: WE07
8 – 11 a.m.
Design 121: Contemporary Organic Architecture
Speaker: Helena Arahuete
Track: Genesis Education, Builder
Code: WE08; 0.3 IACET CEUs
9 a.m. – 4 p.m.
ASA Shotcrete Nozzleman Education
Speaker: William Drakeley, SWD
Track: Certifications/Licensing, Additional Education
Code: ASA
9:45 - 11:15 a.m.
Engineering 491: Photovoltaic Solar Systems
Speaker: Jim Backman
Track: Genesis Education, Builder
Code: WE09; 0.2 IACET CEUs
Construction 241: Advanced Construction – Structures and Massive Watershapes
Speaker: Rick Chafey
Track: Genesis Education, Builder
Code: WE10; 0.2 IACET CEUs
Swimming Pool Selling Secrets – From a Marketing Guy
Speaker: Brett Abbott
Track: General Business
Code: WE11
The Psychology of Pricing: How to Create Your Own In-Store Artificial Economy
Speaker: Ted Lawrence
Track: Retail
Code: WE12
Competing on Business Analytics: How Do You Measure Up?
Speaker: Steve Coughran
Track: General Business
Code: WE13
Source Water – Fit to Drink Does Not Mean Ready to Swim
Speaker: Rick January
Track: Service
Code: WE14
Making the Grade: Designing and Building on a Hillside
Speaker: Mike Farley
Track: Builder
Code: WE15
10 a.m. – 5 p.m.
Exhibit Hours
11 a.m. – 12 p.m.
Hayward School of Business – “Website Marketing 101: Get Found Online! Tips & Tricks on How to Help your Online Visibility”
Speaker: Aimee Duffy
Code: H4
11:30 a.m. – 1 p.m.
Genesis Lifestyle Program – Engineering 381: Renovation of the Equipment Pad
Speakers: Steve Gutai, David Peterson, PE, SWD
Track: Genesis Lifestyle Booth, Show Floor Education
Code: G4; 0.2 IACET CEUs
1:30 – 2:30 p.m.
Genesis Lifestyle Program – Design 108: Plans, Useful Data and Attributes; A Builder’s Standpoint and Obligation
Speaker: Michael Nantz, SWD
Track: Genesis Lifestyle Booth
Code: G5; 0.1 IACET CEUs
Hayward School of Business – Growing Profit Exponentially
Speaker: Steve Coughran
Code: H5
U.S. Residential Pool Markets Report
Speaker: Tobias Morrison
Track: General Business
Code: HWMI
3 – 4 p.m.
Hayward School of Business – Managing Cash Flow & Optimizing Business for Growth
Speaker: American Express rep
Code: H6
3 – 4:30 p.m.
Genesis Lifestyle Program – Construction 171: Project Profiles –
An Interactive Discussion on Design Construction
Speakers: Jimmy Reed; David Penton, SWD
Track: Genesis Lifestyle Booth, Show Floor Education
Code: G6, 0.2 IACET CEUs
3:30 – 5 p.m.
50 Shades of Green: Water and Energy Conservation Tips & Tricks
Speaker: Scott Cohen
Track: Backyard Living
Code: WE16
It’s Not Who You Know, It’s Who Knows You!
Speaker: David Avrin
Track: General Business
Code: WE17
Make your Outdoor Living Business Contagious
Speaker: Anne Obarski
Track: Retail
Code: WE18
Waterfeatures
Speaker: Barry Justus
Code: WE19
Sell More, More Often, for More Money with Less Effort
Speaker: Tony Leone
Track: General Business
Code: WE20
Creating a Total Customer In-Store Experience
Speaker: Ted Lawrence
Track: Retail
Code: WE21
Mobile Apps to Kickstart your Service Company’s Productivity
Speaker: Javier Payne
Track: Service
Code: WE22
7 – 10 p.m.
Genesis Family Reunion and Winemaker Dinner
Admission $175 per person, seating is limited
Location: Las Vegas Country Club; 3000 Joe W. Brown Drive Las Vegas, NV 89109
THURSDAY, NOV. 12
8 – 9:45 a.m.
Design 322: Audible & Visual Considerations of Waterfeature Design
Speakers: Skip Phillips, SWD; Greg Boruff, SWD
Track: Genesis Education, Builder
Code: TH01; 0.2 IACET CEUs
Engineering 131: Understanding Water Current
Speakers: David Peterson, PE, SWD; Peter Davidson
Track: Genesis Education, Service
Code: TH02; 0.2 IACET CEUS
Business 265: Coaching Strategies to Improve Profitability
Speaker: William Kent, Ph.D.
Track: Genesis Education, General Business
Code: TH03; 0.2 IACET CEUs
Candid Contractor 2015
Speaker: Scott Cohen
Code: TH04
Improve Your Core Business with Profitability and Service
Speaker: Dave Hawes
Code: TH05
Competing with Amazon: Strategies and Implementation Plans from Successful Retailers (Panel Discussion)
Speaker: Brian Quint
Track: Retail
Code: TH06
10 a.m. – 2 p.m.
Exhibit Hours
10:30 a.m. – 12 p.m.
Genesis Lifestyle Program – Design 165: From the Beginning with “The Master” Anthony Archer-Wills
Speaker: Anthony Archer-Wills
Track: Genesis Lifestyle Booth, Show Floor Education
Code: G7; .2 IACET CEUs
* Note: Unless otherwise marked, events are held at Mandalay Bay Convention Center. Based on information available at press time; subject to change.
