On the open road, the rules are clear: Stop at red lights. Yield to pedestrians. Wear your seat belt. But sometimes the rules aren’t so cut and dried, especially in the pool and spa industry.
When Ray Whitford saw how impressed his customers were with the spectrum of automation products on the market, he decided to take a different approach to sales.
When longtime Sacramento builder Aquarius Pools closed its doors last summer, it left 60 vessels unfinished — and wounded the Northern California pool industry’s reputation.