The City of El Paso Parks & Recreation Aquatics Division is pleased to introduce Gus and Goldie's Promotional and Marketing Program. It is a highly successful, complete promotional and marketing package, designed to encompass and enhance your existing aquatics program with an exciting new appeal.
Through the dramatization of Learn-To-Swim and Water Safety, Gus and Goldie's Promotional Marketing Program adds a fresh, new allure to all your aquatic programs or businesses, helping to generate new and increased revenues while helping to create your vibrant new public image.
Learning to swim with Gus and Goldie is a life rewarding experience as participants advance through eight teaching corrals which polish skills and build on previously mastered swimming skills. The Gus and Goldie characters make this Learn to Swim program fun for kids of all ages as the life-size mascots show up to cheer the participants on, are visible on the student's report cards presented to participants at the end of each Learn to Swim session, and teach about swim safety and drowning prevention at community events. Gus and Goldie have become the face of swimming for many.
