Customer Satisfaction

A Dark Side to the Internet of Things
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A Dark Side to the Internet of Things

A very public squabble between a manufacturer and customer shines a light on one... More

New FSPA Member Benefit Improves Online Reviews
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New FSPA Member Benefit Improves Online Reviews

Members can score more 4- and 5-star reviews through The Seal More

Lakeside Retreat
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Lakeside Retreat

Nxt Gen Fiberglass Pools & Spas worked with the homeowner to create a customized... More

Experiential Retailing: What It Is and Why It's Important
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Experiential Retailing: What It Is and Why It's Important

For brick-and-mortar pool stores to remain competitive, it's vital to consider the... More

Trending: Multigenerational Households
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Trending: Multigenerational Households

These households offer opportunity and challenge for pool and spa professionals More

Surveying for Success
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Surveying for Success

What is a Net Promoter Score and why you should you care about it. More

High-End Customer Service
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High-End Customer Service

A Masters of Design honoree discusses how his company achieves excellent... More

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What Customers Want

Whether a customer is buying a puppy or a pool, certain sound business practices will go a long way toward ensuring a company's success. More

Former Olympic Coach Suspended in Sex Scandal
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Former Olympic Coach Suspended in Sex Scandal

The USA Swimming sexual abuse scandal has escalated further, as allegations about... More

Committed to Customers
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Committed to Customers

When it comes to building a successful company, satisfied customers are the single... More

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