Erika is editor in chief for Pool & Spa News and Aquatics International.
The pool industry needs more words to describe the amazing effect our products have on the people who use them.
Our upcoming series on retail excellence will look at how brick and mortars can remain competitive and grow their future businesses.
Three of our recent news stories signify where the industry is headed.
Gary is interactive director for Pool & Spa News and Aquatics International.
National Water Safety Month in May is an opportunity for pool builders to show their concern for water safety — and possibly help their...
How to Comment on Articles in the new PSN and AI Web sites
PSN’s web site, poolspanews.com relaunched last week and now runs on a whole new architecture.
Erin is online editor for Pool & Spa News and Aquatics International.
Using your Twitter account to address customers' concerns could push your business into the forefront.
Rebecca is senior editor of Pool & Spa News and Aquatics International.
A key indicator for home remodeling bodes well for pool and spa construction this year .
Should pools be considerd a luxury for the poor?
As the industry picks up this year, it’s a good
time to think about which of the Great Recession changes you should keep.
Linsa is a copy editor and writer for Pool & Spa News and Aquatics International.
The best product promos are imaginative, often offbeat. Check out a few from yesteryear.
As the 2014 Winter Games unfold, now's the perfect time to see what this former Olympic super-star has been up to.
A lot can happen in 30 years, and sometimes it's downright odd
Steve Straehley is senior editor - technical for Pool & Spa News and Aquatics International.
Pool techs are reminded to be on the lookout for suspicious chemical sales or missing chemicals.
Favoring one equipment supplier over the others as fine, as long as the customer wins out in the end.
Techs go the extra mile to make sure the job’s done right.
Joanne is managing editor of Pool & Spa News and Aquatics International.
What do you do when you’ve got something you think is brief-worthy?
What you see is the culmination of hundreds of hours of work involving a radical overhaul in the way we publish PSN.
The Top 50 entry figures represent hundreds of hard-working people, all striving towards building successful businesses and fulfilling...
Alison is principal-owner of Aquatic Consulting Services, in Avalon, Calif.
The aquatic consultant discusses a drowning made all the more tragic by cloudy water.
Brian runs the international design firm Aquatic Consultants.
Why effective listening skills are essential when interviewing clients
Brian is the owner of Clear Valley Pool and Spa, a Murrieta, Calif.-based pool and spa service and repair company.
Debra is president and co-owner of Pulliam Pools in Fort Worth, Texas.
The president of Pulliam Pools discusses the forms and routines her company uses to avoid misunderstandings.
Debra discusses the importance of positivity to a manager and suggests a book to help develop this trait.
When builders cost their jobs out correctly, they can maintain the health of their own companies and create a better environment for the...
Michael is executive director of the Foundation for Pool and Spa Industry Education.
Professor FPSIE shares educational tips
Professor FPSIE heads for the 2013 WAHC
Prof. FPSIE talks about pool cleaners
Mitch is the executive director of the National Plasterers Council.
NPC's Mitch Brooks answers the question "What exactly is pool plaster?"
Correct terminology for the key plastering terms hydration and curing
The National Plasterers Council stresses the need for pool professionals to test the fill water on any pool that's been drained for...
Steve is the owner of Another perfect Pool, a service company based in Mission Viejo, Calif.
Here's four ways to change your social media marketing mindset.
Here is my recipe for creating an incredible blog that will bring you customers.
Pool and companies are missing out by only focusing on price and sales.
Matt is the creator of Swim University, an online guide to pool and spa care, and has more than 15 years of experience in the industry.
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