Special Advertising Section
Meyco Products Inc.
The Invention: The Swimming Pool Cover Invented After Finding a Dead Animal in a Pool
A U.S. Patent was issued to Fred J. Meyer, Jr. in 1960 for the invention of “The Swimming Pool Cover.” In this newspaper clipping, Fred Meyer (second from left) stands outside of his awning company.
The Installation: The Disappearing-Type Anchor Invented to Secure the Cover in the Winter and Be Unnoticed in the Summer
A U.S. Patent was issued to Fred J. Meyer, Jr., in 1962 for the invention of “The Disappearing-Type Anchor.” Here, you see the original anchor.
The Marketing: Unique Ad Concepts Differentiate this New Product from the Ordinary Tarp
Meyco first used elephants in its advertising back in 1965 to emphasize the strength of its covers.
The Adaptation: New Applications Introduced
In response to the trend in pools becoming more complex, new applications needed to be introduced that addressed safety, aesthetics and installation. Here, the Patented Polyguard Barrier and Step Cut Solution, uniquely handles a raised wall.
Product Evolution: Meyco’s Modern Day Safety Pool Cover
High–end, highly custom pools around the world are now covered by a Meyco cover.
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