An historic agreement has been reached between the two largest trade associations in North America. On Dec. 3, the Association of Pool & Spa Professionals in the United States and the Pool & Hot Tub Council of Canada announced their partnership to “promote, advance and advocate the interests of the swimming pool, hot tub and spa industry across North America.”
Rich Gottwald, APSP president/CEO, explained: “Collectively, we are a stronger industry by promoting membership, sharing resources and working cooperatively to invigorate consumer interest in our industry’s products. Membership in PHTCC goes hand in hand with membership in APSP, and we are excited about this opportunity.”
Under the agreement, members of PHTCC will become members of APSP and receive membership benefits. Both organizations will maximize promotional opportunities to strengthen brands and membership opportunities.
“We are delighted with the formalization of our close relationship with [APSP],” said Robert Wood, PHTCC executive director. “In addition to expanding the level of service offered to members, this agreement will help foster efforts to collaborate on policy development, and thereby serve to further advocacy efforts on key issues of mutual interest.”
He called it “a monumental step forward for the industry in North America.”