It’s June, and you know what that means: It’s not only the start of the busy pool season, but it’s also time to unveil this year’s Top 50 Builders list! Over time, this has become a highly anticipated issue: A spot on the list brings prestige to a company, and many builders use it as an effective marketing tool. I’m especially proud of this year’s package, though. Our editorial team has worked tirelessly to present the information in a highly visual and accessible way — one that I think is quite eye-opening.
But before proceeding any further, go ahead — click here to see the list. Don’t worry, I’ll wait right here.
While you’re at it, be sure to check out our exclusive online interactives. There, we present a regional look at the Top 50, which shows at a glance where the Top Builders are located, along with fascinating regional stats. (A notable stand-out: the sheer number of exceptional builders serving the Dallas Metroplex area. While we’ve noted the high number of Texas builders on the list in years past, it’s another thing to see its dominance on a map.) In addition, we’ve launched an ongoing podcast featuring audio clips from the leaders of the Top 50 firms called “Top 50 Builder Bites.” In it, you’ll hear the voice of each CEO as he/she answers questions to various hot-button issues that the industry faces today.
Then, to round out the package, we reveal the Top 5 in customer service. Also, several Top Builders were tapped to reveal helpful tips and tricks for building successful Houzz profiles, which I hope all builders will find useful.
But that’s not all. We want to make it easier for the builders on the list to leverage their Top 50 status into a powerful digital marketing tool. To that end, we’ve created individual firm pages on our website for each Top Builder, which will feature not only essential company information, but also important facts, such as the firm’s Top 50 ranking, stats on revenue and number of excavations, a quote from the company leader and much more. Each firm page will have its own unique URL that can be used on company websites, marketing materials, social media platforms — anywhere that can be of help to a builder’s marketing efforts.