Do small retailers really stand a chance online? The reality is, "because shoppers are clearly enamored with the speed and convenience of internet shopping, you should consider the internet as a primary selling venue or, at least, as an adjunct to other retail venues," says retail business owner and consultant Ronald L. Bond. In this edited excerpt from the latest edition of his book Retail in Detail, Bond explains how to work online selling. His first suggestion: before you jump in, take some time to answer some basic questions. Read More